Site Search
RealDecoy delivers site search experiences that innovate personalization and product discovery.
Trust a technologically agnostic service provider to find the best solution for your business.
RealDecoy maximizes your digital commerce ROI with site search services proven to increase revenue and lower costs.

Why improve your site search experience?
- Increase conversions, average order values, and customer loyalty, no matter which screen.
- Reduce operational expenses and the cost to serve customers.
- Personalize search results so customers see only what is relevant.
- Manage complex data sources and search taxonomies, multiple languages, and currencies.
- Find opportunities for merchandizing, cross-selling, and up-selling.
What can RealDecoy do for you?
We’ll help you drive profit through boosting revenue and lowering operational expenses.
Personalize your customers’ site search experience so visitors find the products they’re looking for, discover products they didn’t know they needed, and return to purchase more often.
Technology Selection
Assessing commercial and open source technology options. Recommending the best fit to meet business and technical requirements that drive the most ROI. We don’t accept commissions from software vendors – you’ll get the platform that’s best for you.
Quality Assurance
Dissecting code and diagnosing the way your site search platform is implemented to reduce risk and ensure conversions.
UX Strategy
Advising on user interaction and design, including persona-based search relevancy strategies and business user toolsets, to ensure your customer-facing search application achieves your business requirements.
Internationalization Planning
Consulting on IT assets, datasets, and training requirements to deliver site search experience at scale in multiple languages, currencies, and cultures.
Upgrading
Replacing or upgrading your homegrown or unsupported legacy application with a site search platform that helps your business gain a competitive edge.
Integration
Integrating a conversion-driving site search application with your existing commerce system in manageable phases.
Site Search Health Check
Get a free, 10-point inspection of your site search experience. It includes a prioritized roadmap that explains where you’re losing money; how to achieve incremental improvements; and the time to ROI for each proposed improvement.
Search Relevancy Tuning
Tuning your relevancy algorithm so it returns the best search results to a visitor’s query. This is the single most important maintenance activity a business team can do to increase conversions and average order value.
Personalization
Creating powerful business rules and relevancy controls that enable your business users to target customer segments with the most relevant products.
Training
Training and customized courses give your teams the expertise they need to continually maximize your investment in site search.
Advanced Features
Adding and enhancing search and merchandizing features for your:
- search box, e.g. type-ahead, auto spell correction, thesaurus entries, drop-down merchandizing menu.
- faceted search, e.g. boost ‘n’ bury product categories and attributes that drive the most conversions, add range sliders to filter prices, dates, etc.
- merchandizing, e.g. you might also like, customers also bought.
Customer Insights
Mining, interpreting, and reporting unexpected insights from site search data. Get an intimate understanding of your visitors that enables a truly personalized digital customer experience.
Architecture
Defining, structuring, and labeling product attributes and categories so they’re intuitive to customers and internal teams, and reflective of your most current catalog.
Hierarchy
Transforming your existing product attributes and search taxonomy into a logical, hierarchical structure that guides customers to a point of sale both on-site and from external search engines (SEO).
Internationalization
Optimizing product attributes and categories for multiple languages, sites, brands, currencies, and seasons.
Enrichment
Updating product data with new sources of relevant information, including product reviews and comparable products. Adding product attributes for more effective and granular levels of searching and filtering.
Editing & Cleansing
Rewriting product names and descriptions so they’re accurate, compelling, optimized for SEO, and intuitive to your visitors. Removing duplicate and inaccurate data.
Image & Asset Consulting
Pinpointing which product images and digital assets (e.g., PDFs, fact sheets) can drive the most conversions.
Standardization & Normalization
Designing a consistent product information flow that helps customers make fast and informed purchase decisions. Standardizing product fields, specifications, and units of measure to help visitors find, assess, and compare products in and outside your catalog.
Training
Teaching your internal resources to add, update, and cleanse data in a way that works seamlessly with the existing structure and experience.
Deliver individualized experiences with AI powered search
Become a leader in your digital landscape
Artificial Intelligence and Machine Learning search capabilities offer an innovative and individualized digital search experience. RealDecoy delivers Google and Amazon-like data experiences using the smartest and most powerful technology.
In a world where search systems are learning to "speak human", RealDecoy's experts speak everything search. Trust our team to provide you with deep search expertise to skyrocket your search relevancy goals.
Our case studies will show you what we can do.
- A B2B e-commerce portal with 100,000+ products replace a homegrown e-commerce system, exceeding active users by more than double the target.
- A $13B B2C/B2B retailer migrate from a legacy Endeca implementation to a highly-personalized Oracle Commerce buying experience in under 6 months.
- and more


A generic and unintuitive site-search experience costs you.
The good news is, there are many incremental improvements you can make to site search. Together, these enhancements offer a transformational conversion opportunity.
Which search platform is right for you?
When it comes to site search, there are many options and variables to consider. Do you need an out-of-box solution? What's your timeline? Do you have a technical team to maintain and implement these solutions? Should you consider open source?
As a global leading expert in site search implementation, our goal at RealDecoy is to help our customers make the right choice and truly grasp the ability to know what their customers want - even before the customer does.
Lucidworks is the commercial entity behind Apache Lucene Solr, which is one of the leading search engines on the planet. Solr is the world’s most widely deployed open source search platform and used by 90% of the Fortune 500.
The Lucidworks Fusion AI platform suite helps businesses to solve their toughest search experience problems. It brings your operations to the next level with Machine Learning and AI. As a trusted Lucidworks partner, RealDecoy helps organizations maximize their AI-powered search investments to drive real business goals.
Find out if Lucidworks is right for your business:
Note: Endeca is now called Oracle Commerce Guided Search and Experience Manager
Top B2B and B2C companies rely on Endeca technology because it’s renowned for powering personalized online buying experiences. Intuitive tooling and the ability to create powerful merchandizing rules are among the many benefits for business users. Customers consistently get relevant product search experiences that scale across channels. RealDecoy is the world’s #1 Endeca authority with over 200 implementations – more than anyone else in North America.
Find out if Endeca is right for your business:
Solr is the most popular site search platform in the world. It powers the search and navigation features of many of the world’s largest websites. It’s a fast, open source enterprise search platform that is highly reliable, scalable, and fault tolerant. Powerful extensions and the ability to change any code you want means your installation can be customized to your exact business needs.
Find out if Solr is right for your business:
Elasticsearch is a powerful and scalable search engine that is based on the Lucene library. It provides a distributed, multi-tenant-capable full-text search engine with an HTTP web interface and schema-free JSON documents.
It is a cost-effective technology that allows you to implement a search solution when you have more data than you know what to do with. It’s like having a multi-faceted encyclopedia in your pocket.
Find out if Elasticsearch is right for your business:
Groupby is an e-commerce solution provider that strives to remove the technology burden from the retailer experience. By focusing in on the entire customer journey, Groupby provides a unique cloud platform with leading e-commerce agility and search solutions for both the user and retailer. With endless data enrichment and Ai capabilities, Groupby has provided unique cloud platform solutions for companies like Estée Lauder and CVS Pharmacy.
Find out if Groupby Search is right for your business:
BloomReach harnesses the power of big data, machine learning and large-scale systems science to match relevant products to consumers at scale. Independent tests prove that BloomReach Commerce Search ensures: 90% less operational effort to optimize search results; 34% more mobile search revenue; 10x lower search bounce rate. Personalized type-ahead search and product recommendations are among the many powerful features that come out of the box with BloomReach Commerce Search.
Find out if BloomReach Commerce Search is right for your business:
Not sure which site search platform is right for you?
See how the most popular platforms stack up in areas such as:
- Driving conversions – personalization, business user control, data management, error handling, and reporting.
- Business needs – total cost of ownership, flexibility, data consumption, multi-lingual/multi-site, and support.

Need help getting buy-in?
Are you ready to give your customers the site search experience they need, but your CEO isn’t?
Let us help you build a bulletproof business case. Visual examples and research-based insight provide the validation you’re looking for to gain executive buy-in.